Thursday, April 25, 2013

Into the Image

Into the Image

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Product Description

An unorthodox exploration of the politics of visual culture, Into the Image offers a skeptical and more sociological account of image technologies, linking the development of these technologies to contemporary culture.

Kevin Robins assesses the nature of our emotional and imaginary investment in visual media, from the "old" technologies of photography, cinema and television to the new digital developments such as virtual reality. He asks what pressures lie behind the utopian fantasies of cyberspace with its alternative realities and virtual communities. Rather than accepting the fashionable idea that the new visual technologies are replacing the real, Into the Image examines them sociologically, as shaped by forces and events in the real world.

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Into the Image Review

It has been always interesting to read a critical research on western/consumerist culture by a western academic. A very illuminating collection of ideas/philosophies on image technologies. The author puts his standing point for a non-technology dependent humanity but not an anti-technology one.

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